YCharts: Designing Data for Investors

  • OUR TEAM
  • 1 Designer/Creative Director
  • 1 Senior UX Designer
  • 1 UX/UI Designer
  • 1 UI Designer
  • CLIENT TEAM
  • Product Team
  • SERVICES PROVIDED
  • Design Strategy
  • User Experience Design
  • Visual Design
  • INDUSTRY
  • FinTech
  • TIMEFRAME
  • Ongoing

YCharts is a comprehensive financial research platform targeted at industry professionals. In 2017, YCharts approached Selma with a need to update the look and feel of their digital product while also creating a responsive framework so the product could be accessible on all devices.

How have you evolved the product suite as YCharts has incorporated more applications?

How do you tie together separate workflows to create a cohesive product experience? We’re doing in the report builder – all kinds of data analysis and aggregation in the product, and in that tool we’re able to tie together all the outputs to fulfill a client need in an efficient and detail oriented way.

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Being consistent with affordances, interactions, and placement of things also helps unify the experience overall. Library management - in a big product, there are exceptions to the rules, but with expert documentation and rational behind decisions you can create a really cohesive system.

We collaborate with the team across all phases of the product lifecycle, from concept development through design iteration, user testing, and collaboration with engineering and QA. We strive to develop innovative approaches to the UX while maintaining a consistent experience throughout the entire application, broadening our user base while maintaining our core audience and services.

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Key Questions

Being consistent with affordances, interactions, and placement of things also helps unify the experience overall. Library management - in a big product, there are exceptions to the rules, but with expert documentation and rational behind decisions you can create a really cohesive system.

We collaborate with the team across all phases of the product lifecycle, from concept development through design iteration, user testing, and collaboration with engineering and QA. We strive to develop innovative approaches to the UX while maintaining a consistent experience throughout the entire application, broadening our user base while maintaining our core audience and services.

“They constantly put our needs and wants first and offered helpful guidance when needed.” NAME SURNAME, ORGANIZATION